Market Reports
Information on Liquid & Grit's market reports
Liquid & Grit’s monthly market reports analyze revenue-driving trends in top-grossing mobile gaming apps in the casual, core, casino, and slots markets. These monthly reports provide an overview of the most important mechanics, soft-launches, breakout apps, features, and innovations released that month.
Our market reports are divided into three main sections: “Impact Driver,” “Trends and Impacts,” and “Market Watch.”
Impact Driver - Contains analysis on feature, event, and content release trends that are driving revenue or downloads according to our data models. This section includes revenue analysis, a teardown of a recent example from a leading app, and actionable insights on how to successfully design and release new mechanics.
Trends and Impacts - Contains information on how these release trends have changed over time within markets, genres, and apps to identify areas of opportunity.
Market Watch - Identifies up-and-coming soft-launch and breakout apps as well as notable feature, event, and content releases within top-grossing apps to help you stay on top of the latest innovations. We currently track over 170 apps across the casual, core, and casino markets, covering either all of the apps that make up 80% of the revenue of a subgenre or a minimum of two apps, whichever is bigger.
Further supplementary information and interactive links are included in an Appendix.
All the reports you subscribe to are sent directly to your email as soon as they’re published. Within each report email you receive, you'll also find a summary of the report's content to get an overview of what's inside.
To change your email settings, simply go to my.liquidandgrit.com, select “My Account,” then “Manage Email Delivery Preferences.” From there, you can choose your preferred options. When you’re done, press “Update” to save your settings.
To view our past reports from our website, navigate to the “Wiki Tool” in our Design Portal and select "Reports" from the filter menu on the left side of the screen. From here, you can filter by report type and sort results by publication date or alphabetical order from the drop-down menu.
To receive our market reports directly in your or your company's Slack channel, please email [email protected].
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Last modified 3mo ago