Personas Reports

Learn how to access Liquid & Grit's player personas reports


Liquid & Grit’s Personas Reports break down the player bases of mobile gaming markets into different player types with distinct values, gameplay preferences, spending habits, and motivations. These personas give product teams actionable insights for every step of the player life cycle, from acquisition and engagement to retention and monetization.

How to Access

  1. 1.
    Go to our Wiki Tool.
  2. 2.
    Click "Design Tools" and then "Personas Reports".
  3. 3.
    Select a Personas Report.
  4. 4.
    Download the Personas Report using the link on this page.
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